Google is doing it again and I am not happy about it.
It’s common that web browsers reports “referrer” data when someone
goes from one web site to another.
This data tells the destination site how it was found, whether it
be from a link off another site or search terms that were entered
into a search engine.
Google will now begin encrypting searches that people do by
default, if they are logged into Google.com already through a
In Google’s new system, referrer data will be blocked.
This means site owners will begin to lose valuable data that they
depend on, to understand how their sites are found through Google.
They’ll still be able to tell that someone came from a Google
search. They won’t, however, know what that search was.
Even Google’s own Google Analytics will face this block.
Like all analytics tools, it’ll know if someone came from “free” or
“organic” search results, but the search terms won’t be associated
with a particular visit, because they aren’t being passed along.
You wouldn’t be able to tell, for instance, where someone coming to
your site after finding it for a search for “blue widgets” actually
entered, nor the other pages they viewed.
Google Webmaster Central will still show the top 1,000 queries that
a site appeared for at Google — as well as was selected for — over
a 30-day period, and that you can even pick any particular day over
that period for downloading.
Anyway, this is not great news for any site owner…
Now on to “FORBIDDEN FRUIT”.
So Google makes it clear that they aim to please USERS and they
employ HUMAN Raters to tell them what they find relevant, useful,
and spam (among other things).
I’ve got a 125-page document straight from Google that talks about
the standards human raters are to use.
Apparently, this document is a hot commodity; when Jennifer from
PotPieGirl.com posted it in one of her posts, Google contacted her
directly and asked her not to link to this document.
Of course, Google doesn’t want us to see it…
That made me want to give you access to it all the more. LOL
So I uploaded the PDF to my blog and I won’t keep it there for
long – I am sure you understand why.
Here’s the link:
Do what you wish with it, but I wouldn’t go bragging around that you have it.
This document though is the EXACT recipe for a successful site that
Google WANTS to rank highly.